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GMDAT 2010 Beat / 2010 Aveo

김무현 2007.12.01 07:29 조회 수 : 558



Trim Levels
Base: LS
Mid-Level: LT
Up-level: LTZ


Introduction

The Beat was one of the 3 Triplets introduced by GM to “gauge consumer reaction” to this emerging North American market segment. Well, the reaction was very positive to say the least, and certainly one that has surprised many at GM. A website created with GM asking America to vote on which one they liked best. The Beat won, with the Groove taking the second place spot. Because of this and other factors, GM has announced that the Beat will be going into production. At Chevrolet, being the mainstream brand for GM, it’s important to have a little of everything and anticipate future market trends. As a novelty, the Beat could takeoff, and eventually gain in importance because of fuel prices. We felt that this car is a very important car in the Chevrolet plan and that’s why it’s been included in our RIA lineup. The focus, as you’ll see later with the Volt as well, is on what we could do to improve on the Beat and make it more production ready.
The Beat competes head on with the Fiat 500; this is Chevrolet’s equivalent vehicle. Beat will be a large seller in overseas markets, and it’s expected that the first generation Beat here in the U.S will be a low volume vehicle. Target dates for the Beat vary, from late 2009 to mid 2010. GM wants to get the Beat out quickly however, so we’ll likely see a production Beat as a 2010 model, coming sometime 2009 and most likely launched at an overseas auto show.


Specifications Sheet

Vehicle Type: 3 Door FWD Subcompact Hatchback
Size Comparison: Fiat 500
Competitors: Ford Fiesta, Fiat 500, Smart
Base Platform: Gamma
Drive Wheels: FWD
Engines:
LT: 1.6L 100HP Inline 4 - Starting at $13,500
LTZ: 1.6L 100HP Inline 4 - Starting at $14,999
Sport: 1.6L 125HP Turbocharged Inline 4 - Starting at $16,850
Optional Engine: 1.3L 75HP Diesel 4
Transmissions: 5 Speed Manual (Standard: LT/LTZ/Sport), 5 speed Automatic (Optional: LT/LTZ/Sport) No Cost Option on LTZ and Sport


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Trim Levels
Base: LS
Mid-level: LT
Up-level: LTZ
Sport: Aveo Sport
Body Styles
Sedan, 5-Door Hatchback

Introduction

The 2007 Aveo sedan and 2008 Aveo 5 are huge improvements over their predecessors; GM Daewoo has provided GM with a very significant center of small car expertise, and that shows in the latest products from the region. Small is in, and this segment is poised for much growth in the next few years, as fuel economy and low cost become more prevalent factors in the buying process. It’s important for GM to have a strong player in this segment, to capture the fuel and price-conscious as well as first time car buyers. Aveo has the potential to become an increasingly more important model for Chevrolet, and firmly establish a position at the top of it’s class.
In RIA, the Aveo stays true to it’s original mission of being frugal and economical, while adding distinctive style along the way. Who says cheap can’t be cool? MPG is a big concern here, and enhancements are made on this model in regard to weight and aerodynamics. Following in that vein, horsepower is only increased modestly and being the line is held on weight, performance is increased as well. Moving inside, the Aveo is well designed to compliment it’s hip exterior. It shows a commitment to small car excellence in all areas. The interior is modern, with available navigation system and integrated switchgear with LED backlighting.
Starting at a low price of only $12,500 is the Base LS model, coming standard with a 5 speed manual and an improved next generation 2.0L 115HP ECOTEC 4. Next is the LT, starting at $14,350, also standard with a 5-speed manual. Starting at $16,150 new addition to the Aveo trim line is the top end LTZ model, coming standard with an automatic transmission and a 2.0L 125HP ECOTEC 4. Leather seating and a navigation system are optional on the Aveo LTZ, for those who want a well-equipped and high end small car.
Arriving around 2009 as an 2010, the production Aveo should benefit from a lot of positive publicity and advertising surrounding the Volt, and people looking into that car will be coming into Chevrolet showrooms to check out what the brand has. One thing is for sure; small cars have a big place in the future of the new GM.


Specifications Sheet

Vehicle Type: Sub Compact FWD 5-Passenger 4-Door Sedan and 5-Door Hatchback
Size Comparison: Current Aveo
Competitors: Honda Fit, Toyota Yaris, Nissan Versa
Base Platform: Gamma
Drive Wheels: FWD
Engines:
LS: 2.0L 115HP ECOTEC 4 - Starting at $12,500
LT: 2.0L 115HP ECOTEC 4- Starting at $14,350
LTZ: 2.0L 125HP ECOTEC 4- Starting at $16,150
Transmissions: 5 speed Manual (Standard: LS/LT Optional: LTZ), 5 speed Automatic (Optional: LS/LT, Standard: LTZ)

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